2009-06-09
Greens launches electronic dialogue magazine
Even though Greens is more than 125 years old, the company is driven by new technological opportunities and innovative ways to sell and communicate with the market. As part of the overall strategy, Greens has launched an electronic dialogue magazine that will bring the company even closer to the customers and the market through dialogue and by inviting the many users of the online system to participate in the future development of Greens.
The main focus for Greens is the network activity between the directors, board members and decision makers in the Danish business environment, and the dialogue magazine is another way to get more involvement from the users of Greens. This is the first of many initiatives introduced over the next 12 month period that will connect Greens with the customers even more than today - a connection that involves surveys and direct dialogue to make sure Greens are meeting the future demands for business information in a tough competitive market.
“We are extremely happy with the first issue of our dialogue magazine” says Bo Rasmussen –Sales director in Greens. “This is actually a transformation of our company and a new communication platform closely connected with the general market and our own strategy and vision for Greens” he explains. “From our
research there has been great interest and expectations for the magazine and I strongly believe that the magazine is another way of separating Greens on the Danish market” he continues. “At the same time it is helping us develop and grow our niche on network and in depth information on directors, board members
and decision makers in Denmark even more in the future” he says.
The dialogue magazine (in Danish) can be found here and is published quarterly:
http://www.dialogfactory.dk/greens/dialogmagasin.htm?TId=60604624987
Bo Rasmussen Sales director
Phone: +45 26 33 25 34
Email: bcr@greens.dk