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How to win the war on priority Jul 07, 2014 Most marketing managers today are struggling finding the right mix of technology, activities and lead scoring models that will deliver their message all the way to the heart and soul of the buyer.The problem is that there is not only one decision maker. There are multiple. All with different priorities. Read more
The secret behind Spotify’s success Jun 18, 2014 Since the start in 2008 Spotify has revolutionized the music industry. They have launched their innovative streaming service in more than a hundred countries and grown 3985 percent. How did they do it? Read more


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